Larry Mellon
Consultant, Larry Mellon Consulting

Larry Mellon is a consultant, author and speaker on accelerating game production via automated testing and metrics-driven development. Larry joined the game industry over eight years ago, bringing a diverse background in parallel simulation and distributed systems to bear on the development challenges of EA’s The Sims Online and The Sims 2.0. Larry then teamed up to help form Emergent Game Technologies: a startup for reusable game technology. Before joining the game industry, Larry was a lead architect in DARPA's Advanced Distributed Simulation and Synthetic Theatre of War programs, and a key contributor to the DoD's High Level Architecture and RTI 2.0, the standards for integrating all military simulations. A graduate of the University of Calgary (Canada) and Project Jade’s distributed and parallel computing work in the eighties and nineties, Larry now lives in the San Francisco Bay area.

Panelist: Scaling on a Dime, Thursday, 10:30 AM, Harbor

Moderator: Tuning the Money Funnel: Customer and Process Metrics in Online Games, Thursday, 2:00 PM, Harbor